• A new edition of the Latin American Laboratory for the Development of Short Film and Animation Series Projects (APA LAB) is being held in Córdoba.
• The event will include various activities, a Project Development Lab, and business rounds with operators from Argentina, Mexico, Chile and Colombia.
• Participants of this inward mission, coordinated by the Association of Animation Producers of Córdoba together with ProCórdoba, will get to be part of this great platform that showcases Córdoba's products in the animation industry.

The fifth edition of the Latin American Laboratory for the Development of Short Film and Animation Series Projects (APA LAB), centered around the production of audiovisual content, has kicked off.

On this occasion, operators from Argentina, Chile, Mexico and Colombia have come to learn about the work done by Córdoba's talents in the field. Business rounds (speed dates) will be held between creators and producers from Córdoba and other producers, directors, heads of TV networks, distributors, platforms and guests.

It is worth mentioning that companies from Córdoba's animation industry have in fact reached foreign markets after participating in previous editions of APA LAB. Each edition holds more than 105 B2B meetings. Furthermore, in 2024, 65 companies are expected to participate in the face-to-face and virtual activities.

The opening ceremony was attended by President of ProCórdoba Agency Pablo De Chiara and his counterpart from the Córdoba Culture Agency, Raúl Sansica, together with the authorities of the Córdoba Animation Producers Association (APA), which organized the event.

ProCórdoba's leader said, "Córdoba continues to bet on culture. Governor Martín Llaryora has asked us to continue putting our efforts into creativity, innovation and culture, because we understand that this is the basis of our society and, more than that, we have the necessary talents."

"The Governor has also asked us to continue accompanying these sectors, because they are the ones carrying Córdoba's spirit to move ahead and keep pushing forward," finished Pablo De Chiara.

It should be added that ProCórdoba Agency participated in the coordination of this inward mission, which organized with contributions from the Federal Investment Council.

What APA LAB 2024 brings

Desde el 9 al 13 de abril, se desarrollará la Misión Comercial Inversa "APA LAB 2024" que tendrá foco en la producción de contenidos, From April 9 to 13, the Inward Trade Mission "APA LAB 2024" will focus on content production, professional training and project strengthening. It will offer personalized mentoring, competitive pitching sessions, and an award ceremony for projects selected by the most important international markets in the animation industry. This fifth edition of APA LAB also includes exhibitions, meetings and workshops.

It is a great platform to showcase the products of Córdoba, aimed at producers, authors, students and professionals of the animation industry.

This edition of APA LAB will also bring in training sessions: master classes, case studies and workshops. And it will offer networking spaces and meetings between participants and national and international experts.

The Lab offers selected projects personalized mentoring and competitive pitching sessions with prizes awarded by the most important international markets of the animation industry.